International franchise & licensing opportunities
International Opportunities
Viyella established 1784, has been internationally renowned for well over a century and today operates in major markets from Europe to North America and Japan to South Africa.
If you are interested in becoming a Viyella International Partner we would be delighted to hear from you. Before contacting us please ensure that your business meets the requirements set out below under 'ESSENTIAL PARTNER CREDENTIALS'. Should the answer to all of these questions be YES, please get in touch through the 'International Contact Us' section on this site.
Essential Partner Credentials
Below are some of the essential credentials we look for in our International Partners.
- Established retailer with international licensing or franchising operational experience.
- Commercial knowledge and experience with the fashion retail sector in the local territory.
- Experienced management team with strong operational support structure throughout all aspects of the supply chain.
- Willingness to emulate Austin Reed’s brand operations and work within guidelines.
- Financial stability and strength to develop a multi-store business and to deliver sustainable growth throughout the territory.
What New Markets Are We Interested In
- Asia
- Australasia
- Central & South America
- Turkey
- Central & Eastern Europe
- Western Europe
- Scandinavia
Contact Us
For more information or if you are interested in becoming a Viyella international franchise partner please feel free to contact the international department international@viyella.co.uk



